Big Pictures Selects KIT digital to Deliver Exclusive Celebrity Video Content Across Multiple Device

Launched in 1992, Big Pictures is one of the world's largest entertainment & celebrity news multimedia agencies, supplying thousands of hours of raw and packaged exclusive multimedia content to over 40 countries on a white-label basis and through its Mr. Paparazzi brand. Big Pictures differentiates themselves in the marketplace by serving as an aggregator of quality celebrity content both on an exclusive professional basis as well as through amateur time-sensitive submissions. Big Pictures owns and manages the celebrity content consumer portal, www.mrpaparazzi.com, as well as www.bigpicturesphoto.com, a business-to-business content syndication service that provides some of the world's largest portals, brand marketers, mobile operators, and commercial news broadcasters with exclusive celebrity content.

Under the terms of the agreement, KIT digital will provide Big Pictures with a complete end-to-end IP video solution through its VX-one platform. The solution will include advanced multimedia content management and analytics tools on Big Pictures' consumer portal, as well as multi-codec delivery of multimedia files across a variety of output devices via a new globally available business-to-business portal.

"KIT digital was the obvious choice when selecting a technology partner, as KIT is the only player in the industry capable of truly delivering integrated multi-device video solutions," said Darryn Lyons, Chairman of Big Pictures. "This will significantly advance our offering by providing us with the ability to produce, source and deliver our exclusive video and breaking news content to viewers anywhere and anytime, on any IP-enabled device."

Big Pictures' major clients include News International, Northern & Shell, Viacom, Orange, BBC, RTL, and MSN.

Elin Askfelt, VP Global Content Services at KIT digital, added: "VX-one will provide Big Pictures with greater flexibility around video content packaging, localization and delivery, allowing them to offer more content across more screens as well as reach new clients in new markets."

KIT digital and Big Pictures are demonstrating their respective solutions and content offering at the MIPCOM 2010 Conference in Cannes, France from October 4-8. You can visit the KIT digital team at booth 11.10 and the Big Pictures team at booth 11.12.

About VX Content Solutions
VX-one enables content originators and syndicators to deliver long and short form time-sensitive video content to multiple destinations around the world, dramatically reducing content services cost of outsourced encoding, and terrestrial shipping and delivery.

About KIT digital, Inc.
KIT digital (NASDAQ: KITD) is a leading global provider of video asset management solutions (VAMs) for multi-screen IP-based delivery. KIT VX-one, the company's family of end-to-end software platform solutions, enables enterprise clients to acquire, manage and distribute video assets across the three screens of today's world: the personal computer, mobile device, and IPTV-enabled television set. The application of VX ranges from commercial video distribution to internal corporate deployments, including corporate communications, human resources, training, security and surveillance. KIT digital's client base includes more than 1,200 customers across 40+ countries, including The Associated Press, Best Buy, Bristol-Myers Squibb, Disney-ABC, FedEx, General Motors, Google, Hewlett-Packard, Home Depot, IMG Worldwide, ESPN Star, MediaCorp, News Corp, Telefonica, Verizon and Vodafone. KIT digital is headquartered in Prague, and maintains principal offices in Atlanta, Beijing, Boston, Buenos Aires, Cairo, Cambridge (UK), Chennai, Cologne, Delhi, Dubai, Kolkata, London, Melbourne (Australia), Mumbai, New York, Singapore, Stockholm and Toronto. For additional information, visit www.kitd.com or follow the company on Twitter at www.twitter.com/KITdigital.

About Big Pictures
Big Pictures is the world's leading boutique celebrity news agency for the past 15 years. With an archive of over 8 million photographs, it processes over 3000 stills daily, hundreds of hours of footage and covers all the global celebrity news stories from red carpet, studio and paparazzi perspectives. With hubs in both London and Sydney, the agency has thousands of photographers & videographers in over 40 territories submitting content which it syndicates to over 2000 key media clients around the world across all platforms. Owned by it's charismatic chairman, Darryn Lyons (aka Mr. Paparazzi), the company is also closely affiliated with it's consumer division, www.mrpaparazzi.com

KIT digital Contact:
Adam Davis
Global Communications Manager
Tel. +1-609-468-9500
adam.davis@kitd.com

Big Pictures Contact:
Simon Samuels
CEO
simon.samuels@bigpictures.co.uk